Lookilox is launched - now in Beta!

As posted previously - creating an e-commerce website is a big challenge. Creating a user friendly experience together with displaying EXACTLY the products the user wants and needs is a further challenge.

With the launch of LookiLox.se we decided to approach this from the "lets keep it simple" methodology. The site is basic. But loaded and powered by Dynamicweb's statistic module. We will track user behaviour in the beta stage and then leverage new functionality, design and UX to solve real world problems instead of trying to get it perfect right from the start.

It's a new approach. But we think that it will save time and money for the client. We view this as a demand driven development process instead of starting with a big bang. What we think is "done" is the logo and profile. But hey ! Time will tell! Or should we say - the user feedback will tell...

Exciting stuff!

Check out the website : http://www.lookilox.se





E-Commerce websites are more easy than you would think... Just start off with ERP and UX

When we in the community talk about e-commerce websites we usually start with design and UX. the last thing on our minds is connecting it all to an ERP.

And on the other hand - if a client talks directly to their ERP provider then typically the conversation will start off with ERP functionality and then design will be covered like "We will take the design from the regular website and use that..."

Both are wrong.

Here is the solution to all your e-commerce problems.

Take a look at some of these designs:

They are all really cool and look great. Their simple design and structure make them work.

Now Look at function. Ease of use. What do they sell? How do they sell it?

This is the key lesson of any design process involving e-commerce. Start with the brand and work backwards. What is unique? Take that. Go with it.

Delivering good e-com design that sells products isnt that hard, just dont forget UX and ERP. The design of the page is the last thing on the todo list.

People will not buy your stuff if you don't make it easy.

And don't forget google :)



Big or small - we like to help :)

A friend of ours started a salon and asked Emelie @ Skyhatt to do a quick website for her business. Working with startups is something that we know and love!

Here is the end result:


If you are in the Malmö area - try them out! www.hudenicentrum.se

The web solution was made with Umbraco CMS www.umbraco.org



We got the finished & printed version of Expansiva magazine today!

And it looks really good :)[[posterous-content:pid___0]]

And we were really happy to see our old friends @förenadebil wanting to be a part of the publication! Nice ad and nice cars!